ADVERTISEMENT

Sloppy Marshall

“Get you [sic] tickets below.” Great grammar.

Login to view embedded media
This is a regular occurrence by Marshall. I get email promotions from countless other schools where I have worked or purchased a ticket from, and it’s very rare that they have such obvious spelling/grammar errors. Marshall has them routinely.

What is most frustrating is that it’s not a competency issue. Even volunteer students know what is correct. It’s simply an effort issue, and the effort isn’t there from Marshall.

I co-founded two companies. I was head of multiple departments (including marketing) for a 2800 employee publicly traded company. Even though we had competent staff, I had to give final sign-off on all marketing material regardless if it was a simple social media post or a multi-million dollar Super Bowl commercial. Marshall doesn’t seem to have the effort to put another set of eyes on these basic promotional emails.

To any Marshall athletic staff members:
For absolutely no cost, I will volunteer to review any marketing material before it goes live. I’ll even set up great data and analytics to help you identify where you’re winning and losing based on open rates, click rates, penetration, time engaged, etc. to determine the best and most efficient marketing. All free. Just send me the shit prior to publishing it, and you can quickly start looking like a competent and legitimate higher education institute.

This happens far too often at Marshall. The details matter the most.

Making Amends

I was on a call with @i am herdman and @big_country90 this morning discussing where in Chicago we were going to meet for breakfast, and we got talking about Marshall academics and enrollment.

Big Country mentioned a really good discussion point: When Bradley Smith was leading Intuit, the company took extreme advantage over the poorest Americans while also showing horrendous ethics by manipulating an agreement with the U.S. government. Intuit did this for the sole sake of earning more revenue (with direct deposits into Bradley's personal account). You can read about that issue here:


Big Country felt like Bradley's initial strategies for success at Marshall is his way of making amends for the illegal and morally repugnant practices he led at Intuit: even though he took extreme advantage over the poorest of Americans, he seems to be making amends by giving many Appalachian youths the chance of college by watering down entrance requirements.

@i am herdman then mentioned that Intuit, just this year, got hammered by the FTC for "deceptive advertising" during Bradley's reign leading the company. Intuit immediately appealed by arguing an unconstitutional aspect of the proceedings. All 50 state attorney generals formed a coalition urging the government to reject the appeal. It's important to note that even though Intuit, during Bradley's time leading the company, spent tens of millions of dollars lobbying the government (including high donations to Biden) and hiring away top IRS employees, the company still had to pay nearly $150 million in punishment for other deceptive business practices related to the same issues. You can read about those lawsuits here:




Of course, Bradley personally made hundreds of millions of dollars as a direct result of the company's growth from these unethical and illegal tactics, then took his coffers of cash and ran home before the litigation started, leaving the mess to be cleaned up by more loyal and far less compensated employees. Does anybody think his compensation will be clawed back from these huge fines and lawsuits? Of course not.

In the meantime, Bradley has moved onto Marshall University under the guise of wanting to turn around the college allegedly out of altruism. However, what he is now doing is (as I have posted about before) concerning for the long-term success and viability of the college. He is utilizing tactics to give a quick boost in enrollment and revenue (both of which will directly benefit him) while ignoring the long-term harm it will do to the college. Herdman and Big Country made a good point that the quick success from Bradley's strategy will earn him some wins in front of west virginian taxpayers who are too short-sighted to see the damage it will eventually cause. But if/when Bradley then runs for office, he will secure those votes and can point to his "success" leading Marshall to all-time revenue and enrollment numbers. When the shit hits the fan, he will be long gone from Marshall, onto his next allegedly altruistic pursuit, while leaving the mess to be cleaned up by others.

It's a good talking point about if Bradley's strategy of dumbing down admittance (and eventually retention) at Marshall constantly taking pictures of his name on buildings is best for Marshall's long-term success.

@MichiganHerd , since you're a fan of a school with great academics, that just won a national championship in football, and that has had major cheating/ethical issues from multiple leaders at its institution, what are your thoughts on Herdman's and BC's views? Are they misguided or are their concerns legitimate for a poor, downtrodden, overlooked school like Marshall?

This Guy is so Hard to Like

Does this moron always come across so pompous and disingenuous? I hate when people don't say "please" and "thank you" when ordering. Figures this fraud would be one of them:

'Feasting' like royalty, Chicago DNC held in fortified castle walled off from reality: former chief

How many American flags have been burned at the DNC so far?

Cheaters, cheaters, pumpkin eaters

RNC lawsuit claims Detroit hired seven times more Dem poll workers than Republicans, violating state law

Pedo admin launched new illegal foreign nationals 'amnesty' while DNC was underway

Democrats, their policies and their bleaters are destroying our country

I Need Answers

This didn't just happen overnight. For many years, the quality of the Marshall cheerleaders has continued to decline. On this squad, there are no definites and two maybes (no, '06, it's not the guys).

How can Marshall have declined so much that they don't have a definite on their squad and only have two maybes? Who is in charge of selecting the squad? Do they know what people want to see? In my days, I had a different cheerleader each month servicing me, and they were all definites. How can an FBS cheerleading squad have no definites? Do you know what recruits must think when they come to our games?

If we have to watch an average football team, the least we can get is something good to look at in skirts. Yet the football team is even outperforming our cheerleaders now.

Login to view embedded media

QR codes on helmets directing fans to the team's NIL fund

Will this become common?

This season Oklahoma State players will wear helmets adorned with QR codes that direct fans to a webpage where they can donate to the program's NIL collective, Cowboys coach Mike Gundy announced Tuesday. The decals will be just 1.5 square inches and won't usurp Oklahoma State's normal helmet logo.


ADVERTISEMENT

Filter

ADVERTISEMENT