- 5 mins before the game – Pump It Up -We encourage you to stand and clap to the beat of the song when this song comes on. This happens just before our team takes the floor for the game. This is the moment where we can set the atmosphere for the rest of the game. When our guys run out of the tunnel, they will greeted by 5,000 fans getting them ready for the game.
- Intro Video Light Show – Last year, we purchased a light show feature that fans can participate in from their phones. We are using this at multiple sports and the participation is getting better and better each game. We ask you to download the HerdZone app. During the visiting team introduction, pull up your app. Click on the “3 dots MORE (…)” in the bottom right corner. Then click on Herd Lights. This will have your phone ready for the light show when our intro video beings on the videoboard.
- Tip-Off Tradition – We started a new tradition this year where we are asking our fans to stand from tip-off until we score our first points. This past game, we added to it. Instead of just standing there- we ask you to start a “LET’S GO HERD” chant (Don’t worry…We Are … Marshall comes later) as soon as the game begins. You will see this on the videoboard and can follow along with it. This can create a moment where visiting teams wonder what they walked into as they realize it’s 5 vs. 5,000.
- Rodent ‘Hey Yo’ Video – The rodent call-and-response video is personally my favorite thing. We started it at football and our fans really enjoyed it. We brought it to basketball a few games ago and the crowd participation was awesome. During this video, we are asking ALL fans to stand during the video and participate in the call-and-response. Immediately following the video, we will transition into a song called “Seven Nation Army.” The beat naturally makes you want to jump up and down (for those who are able). Our amazing pep band and our students did this last game it was an awesome moment. We truly believe that this can be a Marshall Athletics moment that can go viral if we have the participation. When we think of this- we think of Virgina Tech’s Enter Sandman, or Wisconsin’s Jump Around. One of our goals is to create you wouldn’t believe moments at our games. This is one of those you-wouldn’t-believe moments that first-time fans or visiting teams will talk about.
- We…Are Marshall – Nothing I need to say here … you all know what to do.