Well, time will tell.
But last week, the 3 events on OTA TV got ratings of 0.73, 0.48 and 0.42.
The point to remember is Fox (and, via its contract, NBC as well) these guys $45K/season. Stadium rent is zero. Of course there is insurance, food, uniforms, coaches, and all of that, (no travel, the city names are just marketing, all of the games are really at UAB) but they are pulling down ratings that are not that much different from sports like playoff hockey or regular season baseball, did last week, or, to put it more into perspective, about half of what a mid-major football game gets, or about a sixth of what the best college game of the week gets in the fall. And more than regular season NBA or NHL get. And the networks are paying HUNDREDS OF MILLIONS for rights. Fox and NBC don't need a heck of a lot of people when they are getting the games for so cheap.