I fall between 25-35 years of age. I guess that means nobody likes me
But there are a few things we can do, if you want my opinion.
We should take a look at some programs with somewhat similar economic situations we are in.
That, however, is the biggest driver of them all. I know several people who simply couldn't live here because there was absolutely no jobs in technology nor business friendly areas (unless you grew up in a mom and pop shop already) nearby.
I don't want to get into politricks, but the way things are going for WV, the fact that they'd risk personal health to keep WV in the 1900's with coal mining absolutely drives me nuts.
Marshall should partner up with a major company like Marathon or some energy company, inquire about their employment needs for the next 25 years, give them a nice tax break if they offer to assist in building educational facilities to train and educate the locals and students, then integrate them into jobs nearby. You'd have a healthy partnership, a mega sponsor/donor, and something to keep students close.
Williams' plans for Huntington, are moving very slowly, but they are moving and they seem to have an eye for future economic growth, solar panel construction, which could be great for the locals, and his intention was (specifically stated in the HIP Project) "for displaced and out of work coal miners."
Huntington needs to realize that the culture of the younger up and coming crowds is no longer "traditional West Virginia" they now see Tesla, they see Facebook, Twitter, Hollywood, technology, etc., and they see whats out there. If they can't get it here in WV, they'll move away to get it. Inspiration no longer comes from close knit nuclear families, it comes from memes, quotes, and social media.
That, for the record, terrifies the traditional WV family.
What can Marshall and athletics do?
Well, first, let's find an Athletic Department with similar spending budgets that we do. Obviously in the G5, but lets look at some lower tier P5 schools as well, because some of them are good with money. I recall hearing Indiana actually made a surplus of income a while back (not sure if its there now but it was before, you'd just never guess them).
One thing, is make MU students feel more wanted. I'm not saying MU doesn't cater to the students already, but something to RETAIN them. Retention rates are much, much more important than overall numbers.
It costs much more to recruit a student than it does to keep them. We have to have a type of student we want. I'd say you spend some money and have all the HS' in the state, give a questionnaire to rising juniors and seniors in HS. It would be a brief survey of what they want out of their college experience, possible majors, and things they enjoy doing. MU then collects the data, enslaves their marketing department students, and comes up with groups, that will be sent customized packets, which hit the majority of the students' needs. If the student doesn't fit the needs, check their GPA's and if they are above a certain number, recruit them. I'm not saying to keep the dumb kids out or lower GPA students, but again, the idea here is long term, you wanna keep as many students in your school as you can. MU will still get a pretty good number of applicants regardless, but you want a very healthy and large core of students staying here and if MU knows what they want, it's easier to attract interest.
It also makes the student feel wanted if they are given mail throughout the year, perhaps updates on the department they may intend to major in as well as facts about the place.
It also builds an identity to your school and a positive one at that.
As far as MU and attracting Big Green members? One of the things they could do is something that Clemson does...ITPAY Program.
http://www.clemsontigers.com/ViewArticle.dbml?DB_OEM_ID=28500&ATCLID=209961890
HOLY CRAP!!!
http://www.clemsontigers.com/ViewAr...12&DB_LANG=C&DB_OEM_ID=28500&ATCLID=211663807
That's Clemson...yet their approach is VERY simple and affordable. It's broken down pretty easily.
Arizona State (and I imagine many others) offer full in-state tuition for active military. Do we do that? Do military folks even know this? It would be nice to work with local recruiters and (maybe have to write a small check to them) have them showcase Marshall being military friendly for anyone who wants to serve but also get an education.
I imagine that would also mean a step up in our online courses. I haven't seen them in ages, I hope they are decent.
(End Part 1)